10:30
Research & Experiment
10:30
Episode 1
Do This to Get Cited in ChatGPT: 3-Path Framework

Three practical paths to break into ChatGPT's trusted source set and earn consistent AI citations.

Research & Experiment
15:56
Episode 2
Keywords Aren’t Enough. Start Using Vectors to Rank on Google and Other AI Engines

Move beyond keyword matching: learn how vector embeddings power modern search and optimize for semantic meaning with real demos.

Academy Lesson
22:46
Episode 3
Social’s sneaky role in what AI decides to show

How social signals shape AI-generated search results and what SEO and social teams must do to collaborate effectively.

Webinar & Conference Session
24:18
Episode 4
Entity SEO Explained (With Tactics You Can Actually Use)

Sara Taher breaks down entity SEO fundamentals and shows how to research and incorporate entities into content strategy for better topical authority.

Webinar & Conference Session
33:23
Episode 5
From branding to visibility: A practical playbook for earning citations in AI and Google

Jonjo Rowlands breaks down why brand is the critical SEO asset for 2026, introducing the Four Ts framework for modern search visibility.

Webinar & Conference Session
33:38
Episode 6
How to show up in AI answers (not just Google links)

Will Scott explains how to optimize content for AI search engines using entities, semantic relevance, and structured data instead of traditional keywords and links.

Webinar & Conference Session
35:26
Episode 7
Relevance engineering & Reddit wins: How AI Mode is rewriting SEO

Erin Sparks explains relevance engineering and AI mode's impact on SEO, emphasizing Reddit engagement and user experience over technical tweaks.

Webinar & Conference Session
39:48
Episode 8
Multi-platform search is here: Building brand visibility across Google, TikTok, and answer engines

Jessica Redman unpacks playbooks for earning visibility across Google, TikTok, and AI answer engines through trust-based brand strategy.

Podcast & Interview
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