AI Publishing vs. Human Quality

A 16-month experiment across 20 new domains and 2,000 raw AI articles produced an early indexing and traffic surge before rankings collapsed.1

AI-assisted pages on an established blog kept earning impressions, clicks and citations after people added fact-checking, expertise and editorial judgment.

Use AI to research, outline and accelerate; do not outsource context, accountability or the reason a brand sounds distinct.

5 episodes

How SEO Copywriting Has Evolved With GenAI Search —What Works, What’s Dead, and How to Stay Ahead

Heather Lloyd-Martin explores how GenAI tools are reshaping SEO copywriting—balancing automation with human expertise and brand authenticity.

Podcast & Interview

7:02

Episode 2

Prompting ChatGPT to Create SEO Content (That Works!) with real E-E-A-T Signals

Learn to craft ChatGPT prompts that generate SEO content with authentic E-E-A-T signals without faking expertise.

Academy Lesson

21:31

Episode 3

Make AI‑Written Content Rank: E‑E‑A‑T Secrets & Micro‑SEO Strategies You Need Now

Chris Raulf reveals how to fuse AI tools with E-E-A-T principles and Micro-SEO Strategies to rank AI-assisted content higher than Google's AI Overviews.

Academy Lesson

8:03

Episode 4

How AI Content Kills Your SEO (16-Month Experiment)

16-month experiment reveals AI content ranks initially but collapses by month 3—unless paired with human expertise and domain authority.

Research & Experiment